Store Details:
2450 17th Ave, Ste 100, Santa Cruz, 95062
M-F: 10:00 am - 6:00 pm | SAT-SUN: 10:00 am - 4:00 pm
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About Our Santa Cruz Location

Santa Cruz is located on California’s Central Coast, 65 miles south of San Francisco and 35 miles north of Monterey. Situated on the northern side of Monterey Bay and hugged by redwood forested mountains, Santa Cruz County has miles of beautiful beaches and an extraordinary number of state parks, as well as a generous selection of wineries. California pioneered the modern policy reform movement in 1996 with the passing of Proposition 215: the Compassionate Care Act. The market is only growing—in fact, California ranks as one of the largest legal markets in the entire world!

Our Store

GrowGeneration Santa Cruz has a gigantic inventory that is guaranteed to match your needs and then some. Our sales staff is among the most seasoned in the industry and is always working towards your success. Our Santa Cruz location has a 26' delivery truck and delivers Monday-Friday to make sure your order arrives on time for your project. If you're looking to set up a garden, just let the team know the size of the growing space you have to work with, and they can tailor-make a grow to your needs! As the industry leader in commercial sales and large-scale grow design, our Commercial Team is armed with experienced professional consultants to help fully manage any size or scale project. We offer turnkey facility designs, cultivation room designs, on-site project consultations, and more.

Our Products

With a vast inventory of lights, soil, trimmers, nutrients, tents, and more, you'll find the products you need to elevate every stage of your grow from propagation to harvest. Be sure to ask about all hydroponics equipment, coco, peat moss, and nutrients such as Drip Hydro. Ask about all types of nutrients from Drip Hydro, Power Si, Athena Nutrients, General Hydroponics, Botanicare, House and Garden, and automation and climate control from TrolMaster, Quest, Anden, and more! Harvesting equipment from Twister, GreenBroz, and Triminator are also abundant at the Santa Cruz location.

How to Get to Our Store

GrowGeneration Santa Cruz is conveniently located off Highway 1, on the corner of 17th Ave and Soquel Frontage Rd. The hydroponic and garden center is in the same shopping center as West Marine and Staples.

Visit Our Santa Cruz Location Today

Come visit GrowGeneration Santa Cruz, your one-stop shop for hydroponic garden supplies, products, systems, and more in Central California! Come talk to a GrowPro at GrowGeneration Santa Cruz today!


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    Store Details:
    2450 17th Ave, Ste 100, Santa Cruz, 95062
    M-F: 10:00 am - 6:00 pm | SAT-SUN: 10:00 am - 4:00 pm